TOOTHBRUSH HYGIENE The American Dental Association (ADA) recommends changing out your toothbrush every 3 months. After normal wear and tear your bristles start to get worn out creating a less effective toothbrush. Clinical studies show that a worn out toothbrush removes less plaque than a new toothbrush. Your toothbrush builds up a large number of bacteria, so common sense practices also suggests to replace your toothbrush every 3 months. It is also a good idea to replace your toothbrush after getting over a illness. KEEP THE EARTH GREEN Almost 50 million pounds of plastic toothbrushes make it to our landfills every year. All that plastic can take up to 1,000 years to decompose and can even leak pollutants into the surrounding soil and water.Its time to make a difference, WowE Bamboo Toothbrushes are not only biodegradable but there are many upcycling ideas the handle can be used for. Garden markers and stirring sticks are just a couple of the many upcycling ideas. WHY BAMBOO Bamboo is environmentally friendly because it grows super fast, over a yard per day thats over 3 feet every single day, plus bamboo can grow in close proximity to each other. Bamboo works great as a toothbrush because it naturally repels water, doesnt splinter and is antimicrobial. Now why would you use anything but bamboo? GUARANTEE We love our toothbrushes so much we guarantee you will to or your money back. WowE Bamboo WowE is todays toothbrush choice for environmentally and hygiene conscious men, woman and children. Its bamboo handle and brush base are biodegradable, light and hand-friendly. WowEs soft, optimum bristles, made from BPA-free, recyclable nylon are perfect for all ages teeth and gums. Equal to the life of any plastic toothbrush, WowE elevates conscious product choices with its Earth sustaining packaging and overall ecology-minded appeal.